Coach Framed

Coach Framed
Robinson, Okwandu deliver 1-2 punch
HARTFORD — Stanley Robinson made plays few other players in the country can make. Charles Okwandu made plays few people thought he was able to make.
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Visuals are powerful tools use to stir feelings and influence human actions. And every year giant conglomerates spends thousands of dollars on advertising, banking on this principle. So why not use visuals as a mean to persuade customers to buy from your store? Turn that boring four corners of your store into something more exciting. Hang a few beautiful framed photos of your products on the wall. Or you can have a beautiful digital image printed on a canvas to use as decoration.

Hanging canvas prints on the walls will surely add a different touch and style to your store. You know, just because you are a store full of tech gadgets doesn't mean that your shop should be straight on the tech side – and boring.

3 Tips When Using Canvas Prints for Your Gadget Store

* Mix and Match. Experiment on the kinds of design that you would want to see hanging on the walls. Do you want classic art-like touch or do you want to reinvent things around your store? For the latter, you can just hire a professional photographer to take some great photos of your products. Or you can have both. An image of your products here and a few classic art pieces there. You can also create dimension by hanging them in different sizes. For example, you can use large canvas prints as the focal point, surrounded by a few small-sized ones.

* Keep the Appeal. Though it is good to experiment, you must not overdo it. The canvas prints should not lose its artistic sense. Have pieces which you think will give your customers a relaxing feeling. Also, never forget to adhere to the overall theme of your store's interior.

* Framed or Stretched. You have two options on how you will hang these beautiful art-like pieces. You can either have them framed or you can have your printing company stretch it before shipping to you. They can either be gallery wrapped or museum wrapped, depending on your choice.

Canvas prints are great for your store since they last for a long time. Thus, you won't have to worry about frayed and torn wall decoration every year or so. That's also one way of saving on your marketing expenses, right?

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